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Thursday 12 June 2014

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Fitness Articles Biography

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JENNIFER COHEN is the lifestyle and fitness spokesperson for world-class brands including Muscle Milk, Good Feet, and Polar Heart Rate Monitors. Weight Watchers appointed Jennifer their fitness spokesperson as well as the national ambassador of their third annual “Walk it!” Challenge. She has developed fitness programs for leading health clubs including Toronto’s Yorkville Club, and she works with celebrities and top executives to incorporate fitness and nutrition into their lives. Visit her websites www.jennifercohen.com and ngrfit.com.

Cohen is best known for being a frequent guest on the Today Show, her role as the fitness trainer on CW Network's Shedding for the Wedding and her work as a spokesperson and trainer for Weight Watchers.

Career[edit]

Jennifer Cohen is the author of a new book currently launching this September 2014 titled "Strong Is the New Skinny: How to Eat, Live, and Move to Maximize Your Power" through Harmony Books, a division of Random House. In Strong Is the New Skinny, Jennifer Cohen shows a multipronged plan to become your strongest, fittest, sexiest, and most vibrant self, with a food plan that maximizes energy, vitality, and power; as well as supercharged workouts that combine high-intensity circuit training with one-minute cardio blasts. Look at any woman’s magazine and the messages are clear: If you’re a woman, you’re not skinny enough, perfect enough, lean enough...you simply are not enough. Jennifer Cohen, trainer and wellness coach, wants to change the conversation: You have everything you need already; you just have to know your own strength.

Cohen is from Winnipeg, Canada and she has degrees in Psychology from the University of Manitoba, a Masters in Sports Marketing from George Brown College in Toronto, and numerous fitness certifications. Cohen began her career as a personal trainer focusing on workouts that can be done with little or no equipment outside of a gym and continues this philosophy of integrating fitness into everyday life. Cohen's philosophy of an everyday approach and realistic expectations is the focus of her first book, "No Gym Required: Unleash Your Inner Rockstar." Her articles and quotes have appeared in Redbook, People and Perez Hilton's fitness-centric website FitPerez.

Cohen was the spokesperson and active wear spokes model of La Senza (a Victoria's Secret brand) with her image used on billboards throughout Canada and the US.

Cohen is the CEO of NGR Fit, NGR standing for No Gym Required. The company is known for its wellness toning shoe, the NGR Shoe. The shoes have been worn by celebrities including Mary J. Blige, Jennifer Garner, Denise Richards and Whitney Port.

Partners[edit]

Cohen is also a spokesperson for Muscle Milk. In Summer 2011 she held classes at Muscle Milk Fitness Retreats in Los Angeles and Miami Cohen also endorses Polar heart rate monitors as a Polar Partner. Good Feet insoles are also endorsed and used by Cohen.

Cohen was a trainer on the reality show Shedding for the Wedding, which premiered in January, 2011 on the The CW Television Network. The show was produced by Raquel Productions with executive producers Dave Broome of The Biggest Loser and Rick Hurvitz and Ari Shofet of Pimp My Ride. As the trainer on the show, Jennifer was tasked with changing the contestant’ss lives by teaching them how to incorporate real-life workouts into their daily routines.

Cohen is a frequent guest on the Today Show, Good Morning America and Extra.[24]

Weight Watchers[edit]

Cohen began working with Weight Watchers in Spring 2011. She became a spokesperson for the Weight Watchers Walk -It Challenge,[25] a 5k walk in LA and various locations throughout the United States on May 22, 2011.

In February 2012, the Weight Watchers Points Plus Fitness Series were made available to weight watchers members. The 5 DVD set featured Jennifer Cohen and her workouts.[26]

In January 2014, Jennifer launched two new products in partnership with Weight Watchers: - "Watchers: 15-Minute Book Camp Series" and "Watchers: Ultimate Belly Series." With workouts that focus on the Upper Body, Lower Body, Core and Cardio, the "Watchers: 15-Minute Boot Camp" provides body strengthening and aerobic conditioning designed to improve balance.

Dr Drew's Lifechangers[edit]

Jennifer Cohen is a reoccurring guest on Dr Drew's Lifechangers, a daytime talk show hosted by board certified internist and relationship expert Dr. Drew Pinsky. In August 2011 Cohen began blogging for the show about various body image issues.

Forbes[edit]

Cohen is an Op/Ed columnist on Forbes.com since March 2012. Her articles are focused on executives and entrepreneurs, and offer tips to boost productivity through improved health and wellness. Her articles are often at the top of the most viewed section of Op/Ed. Most Popular Today, Forbes.com http://www.forbes.com/opinions/[30] List of Jennifer Cohen's articles and citations,http://www.forbes.com/sites/jennifercohen/ Her focus is to help executives & entrepreneurs boost productivity through wellness. Her recent 2014 articles include:

"One Trait That Can Make Or Break Your Reputation In Business"

"How Likeable Are You? Here Are 8 Ways You Can Improve Your Likeability At Work"

"8 Ways That Winners Stand Out"

"5 More Things Successful People Do Before 8 AM"

Men's Fitness[edit]

Jennifer Cohen is a contributing author to Men's Fitness' column The Rack since 2012. Some of her more popular articles include "3 Reasons Men Should Do Yoga", "5 Things Muscle Activation Technique (MAT) Training Can Do for Your Body" and "Can Masturbation Help You Lose Weight?"

Momentum by Iron[edit]

In 2013, Jennifer Cohen collaborated and launched Momentum by Iron, a workout studio in Santa Monica, California. Momentum by Iron was named one of "L.A.'s Four Hot New Sweat Dens" by The Hollywood Reporter.

Health.com[edit]

Jennifer Cohen is a weekly columnist on Health.com. Her topics focus on fitness, with lists of exercises to target specific body parts or goals, and new trends in the fitness industry. Her articles have been republished on the Huffington Post and on ABC News.com.

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