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Tuesday 3 June 2014

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Fitness Training Biography

Source:- Google.com.pk

When you are writing a personal trainer bio you first need to think who your target audience is. Defining who your target audience is will allow you to better tailor your bio towards that demographic. For example: if you were writing a bio for a health journal you may want to include some technical jargon, but this is something you would want to avoid if your target audience was the general public.

Structure Your Bio As An Inverted Pyramid

Inverted PyramidJournalists often times use the inverted pyramid as a metaphor to illustrate how information should be prioritized and structured in text. When you are writing a bio you want to assume that with each word less and less people will continue reading.

You want to get across your most important information first and then get into smaller details near the end of your bio. It is recommended that your personal trainer bio have the following structure:

Introduction ( e.g. Your name, job and any certificates or degrees you have achieved)

Your philosophy ( e.g. Fitness is the beginning of everything people want in life)

Something Unique About You (e.g. Achievements, hobbies… something to make you stand out)

Contact Information (Don’t be afraid to market yourself)

You might be thinking contact information would be an important detail that you want to include earlier on, but you need to give people a reason to contact you before you just plaster your email or phone number in their face. Depending on where your bio is going you might not even be allowed to include contact information, so be sure to check.

3. The Shorter The Better

Don’t confuse bio with biography. A bio should be short, sweet and to the point.

Impressive people have short bios; just look at individuals who regularly appear on the TV or in articles for well-known newspapers (their bios are often times only a few words long).

Chances are you are not famous and obviously you need to ensure you get across who you are, your qualifications and what makes you unique, but strive to keep your bio no longer than a paragraph (preferably under 100 words).

4. Forgo The Slashes

Jack Of All TradesIt is a common trend nowadays on social networks like Twitter or Instagram for people to describe themselves by dozens of different traits separated by slashes.

You know the funny thing though?

This makes you look like you are someone who sucks at everything. It is not a problem to consider yourself a jack of all trades, but when you try to get this across in a bio it makes you look inexperienced and unfocussed. Choose 2-3 traits or trades max to include in your bio; the most relevant ones to your target audience.

5. Revise… Revise… And Revise

The best way to write a short and impressive bio is to consistently revise it.

Write a bio that is under 100 words right now… just let your creative juices flow. Then re-read it and revise it, repeat this a couple of times until you are 100% happy with it. Then send it off to 2-3 family members and get their feedback.

Apply their revisions (if any and if you agree with them) and as long as you followed my advice you should have a great sounding personal trainer bio.

Personal Trainer Bio Examples

So, how about those examples?

Honestly I would forgo looking at other peoples bios because it is going to limit your creative juices. Often times when you look over other peoples bios your brain keeps urging you to reference it and you almost always end up with a carbon copy.

The most powerful bio can only come from you… not by copying someone else’s because it is faster. If you really want to look at some examples of personal trainer bios though (don’t do it!) you can click here, or here… or here.

Before you go I also want to present you with an invitation… I used to be a personal trainer just like you, but I decided personal training wouldn’t allow me to accomplish my real dreams in life. I wanted to travel the world, be able to spend more time with my friends/family and not have to worry about the constant struggles of finding/maintaing clients.

With my entrepreneurship skills I learned from starting my own personal training business, I took them to the internet and started learning how to make passive income (where you are not trading time for money). This lead my down the road of starting MoneyPT.com, a blog that is on track to generating over $10,000 a month and you know what?

I would love to show you how to do the same and if you are interested click to watch my free video where I reveal everything.

Craig Culp

Since his days in grade school, Craig has competed in multiple sports – including gymnastics, track & field, wrestling, swimming, football, soccer and lacrosse – and played club lacrosse during and after college. When not coaching and training, Craig also is an avid outdoorsman and enjoys mountain & road biking, rock climbing, boating and backpacking, as well as teaching wilderness survival skills to people of all ages.

"My energy and enthusiasm come from a deep belief that we all have the power to be who we want, lead the lives we desire and perform at our peak with a little direction and motivation. That's where I come in by helping clients define a vision for themselves, align their actions toward that goal and then successfully execute the plan!"

Chelsea Horne

Chelsea is an NASM Certified Personal Trainer. She received both her BS and MS degrees at Binghamton University where she played Division I softball for 4 years. She holds a 2nd degree black belt in Tae Kwon Do and has experience in weight training, strength and conditioning, and Crossfit. Chelsea loves working out and looks forward to helping and motivating all her clients to achieve and surpass their training goals.

Ashley Vicino

Ashley has been a personal trainer for the past 13 years. She received a BS in Health Promotion from American University where she also played Division I Volleyball. She has acquired a great amount of experience working with clients of all ages and fitness levels. The focus of her training has been on general fitness, weight-loss, injury prevention, pre/post natal exercise, senior fitness and individuals with sport specific goals. Ashley is dedicated to the well-being and success of her clients. Her ultimate goal is to empower her clients to live a healthy lifestyle.

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